The science of communication

We support our clients in defining the objectives of their communications and developing strong, individual narratives that will align and motivate internally, resonate with their audiences and deliver their desired outcome – one that will inspire, change beliefs and drive success.

Whether we are helping to manage every aspect of your communications, or simply supporting one or a series of elements, we ensure all communications are driven by a strong, underlying story.

Why narrative?

Developing a strong narrative gives purpose and relevance to communications, putting facts and content into context, and providing audiences
with the information they need to see the
complete picture.

Strong narrative addresses your challenges by telling your story

At the heart of everything we do is the ability to understand and apply clients’ objectives, science
and messages, and use them to develop an
individual narrative.

Executing the
right narrative?

We support our clients in executing the right narratives by tailoring appropriate, innovative solutions, driven by a strong, underlying story – one that will inspire audiences, change beliefs and drive success.

  • Communications consultancy

    Defining, developing and driving a narrative through our in-house Belief Continuum process – we identify and implement the tactics that will keep your audience engaged and generate a change in beliefs.

  • Medical meetings

    Devising inspiring themes that will attract your target audience, and creating engaging content that will ensure your key messages are heard and remembered, while managing the meeting seamlessly to guarantee great feedback.

  • Tailored publications

    Developing and communicating narrative through targeted, timely and scientifically robust papers.

    Ensuring the scientific rationale is well-documented and evidenced,
    and published with peer-review scrutiny.

  • Brand promotion

    Using science to help communicate the story in a compelling way and, in turn, helping to change beliefs.

  • Investor communications

    Developing and communicating your narrative through literature and media that bring science to life and make investors believe.

  • Internal/corporate communications

    Developing and communicating the narrative in an engaging and effective way, ensuring all stakeholders across the organisation are motivated and believe.

Six ways Alpharmaxim can help you develop and execute
a strong narrative

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© Alpharmaxim Healthcare Communications 2015

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